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How the Mobile Application Development Has Changed What is expected in 2017

8 days ago

The business trends today have changed dramatically and everyone are in a full throttle towards mobile applications. Whether a start-up or medium enterprise, many entrepreneurs prefer to go with the mobile apps as the number of users for this is more compared to its rival. There was always a question whether this set of app is lucrative and revenue generating but there are 2 million android apps present in the market today with the equal set of users.

Progression:

The transition of the mobile apps is simply great over the years. In 2016 it has proved its worth in terms of entertainment, social media and on-demand services and is expected to do the same in 2017. But it would be interesting to see whether the smooth curve of the android applications in the mobile technology will face any hurdles.

The Nougat Version:

The newest update of the android app, Nougat has already been updated in many smart phones and the users really love it. This latest update has seen a drastic increase in the number of android app users and way ahead of the iOS users. The major thing being the device compatibility and ease in using of the former app compared to the latter.

Android’s Authority:

The statistics, surveys and facts have clearly proved the android application is the most suitable platform. There is also a great increase in the "Android App Development" as well owing to the above factor. This is mainly because of its high portability, java roots, test versions, frequency of updates and many other elements which have brought Android to a higher position. This app is also more versatile and altogether these aspects have increased its profitability aspect.

The functioning aspect:

If your app is hit among the market then there is phenomenal rate towards its ROI. The main reason being here is that the android market is trending in a great curve compared to its competitor. The greatest example for this is Pokemon Go app, even though it’s a free app it earns $10 million daily in both android and iOS platforms as the number of downloads is over 100 million.

Added Advantage:

Google is quite friendly in terms of allowing customizations to its UI unlike Apple. This is the great part that many "Mobile App Development Company", developers loved about android as it lets them to play around with UI to create great set of apps, which is indeed a huge bonus in terms of business perspective. Android is also is mostly an open source platform which had made developers to gain access to all the SDKs.  This in turn implies that developers can freely write codes and develop apps as per their convenience.

 

Avoid these 5 mistakes which make your mobile app marketing methods a failure

8 days ago

A great mobile app strategy helps you to leap ahead of your competitors and also ensures the good ROI to your app. With over 1,600 apps getting launched every day in android and iOS play stores, it becomes pivotal for your app to be in the top of the list. Often marketers can make some common errors which end up in dissatisfactory results and wasted budgets. Here are some steps where you can avoid these set of mistakes:

Great Application with Effective Strategy:

The best example for the above is Snapchat or Angry Birds. The reason being are these apps are one of the most popular ones today each having a great application with distinct set of marketing aspects & features in them. Creating a great app alone will not win you the battle but effective marketing strategy is pivotal for the success of your app among the others. The strategy is also the one which keeps you going on the long run.

Not Considering the User Values:

The lifetime value of your users is very critical for the success of your app, its profitability and performance. This value is the amount of the revenue a customer will impart during the entire usage of app, identifying the life time value is crucial in determining where and how to invest to acquire the users and in bettering the app. This is often being forgotten by the app marketers.

Improper ASO Customization:

Apps available in App Store and iOS store are distinct from each other and what works in one platform may not work on the other. Many mobile application developments are focused to a single platform alone and lack personalization. The result has lead greater uninstalls and low engagements. Hence it is always great to develop apps that are customizable in each platform as per the rules of ASO.

Missing Adequate Research:

The statistics and adequate research are like two pillars for app marketing and mobile app development. They support each other in a great manner. Getting insights into similar apps in the market and user behavior with these apps and finding potential customers is indeed a great decisive factor for success of your app. A good app and with sufficient downloads is great to start with but the finishing move is still required in a great manner.

Are you looking to create a great set of mobile applications that is devoid of mistakes then contact kopatech.com and create a productive app that brings in great ROI.

A great mobile app strategy helps you to leap ahead of your competitors and also ensures the good ROI to your app. With over 1,600 apps getting launched every day in android and iOS play stores, it becomes pivotal for your app to be in the top of the list. Often marketers can make some common errors which end up in dissatisfactory results and wasted budgets. Here are some steps where you can avoid these set of mistakes:

Great Application with Effective Strategy:

The best example for the above is Snapchat or Angry Birds. The reason being are these apps are one of the most popular ones today each having a great application with distinct set of marketing aspects & features in them. Creating a great app alone will not win you the battle but effective marketing strategy is pivotal for the success of your app among the others. The strategy is also the one which keeps you going on the long run.

Not Considering the User Values:

The lifetime value of your users is very critical for the success of your app, its profitability and performance. This value is the amount of the revenue a customer will impart during the entire usage of app, identifying the life time value is crucial in determining where and how to invest to acquire the users and in bettering the app. This is often being forgotten by the app marketers.

Improper ASO Customization:

Apps available in App Store and iOS store are distinct from each other and what works in one platform may not work on the other. Many mobile application developments are focused to a single platform alone and lack personalization. The result has lead greater uninstalls and low engagements. Hence it is always great to develop apps that are customizable in each platform as per the rules of ASO.

Missing Adequate Research:

The statistics and adequate research are like two pillars for app marketing and mobile app development. They support each other in a great manner. Getting insights into similar apps in the market and user behavior with these apps and finding potential customers is indeed a great decisive factor for success of your app. A good app and with sufficient downloads is great to start with but the finishing move is still required in a great manner.

Are you looking to create a great set of mobile applications that is devoid of mistakes then contact kopatech.com and create a productive app that brings in great ROI.

Benefits of Customized Restaurant Online Food Ordering Script

14 days ago

Customized Online Food Ordering Script

If you are running a restaurant or into some kind of Online Food Ordering System, a restaurant ordering system comes in handy. There are lots of food ordering software scripts available in the market. Some are standalone software solutions, others SaaS based cloud subscription models. In this blogpost, let us discuss the pros and cons of both so you get an idea which best suits your business.

You need not even be a restaurant owner to make use of this script though! we have unveiled an interesting business idea which you will know if you stick until the end of this article.

We are in a cloud age where everything is online. Right from household items to apparels to even vehicles are sold online and delivered at your footsteps. Food is not an exception and there are quite many businesses offering ordering foods online via a restaurant ordering system. People could have any recipe at the comfort of their home with their family & friends. Cool hug?

Custom Food Ordering Script Vs SaaS based solution

Again, as we mentioned there are 2 solutions. Opting a custom food ordering script or subscribe to one of the many SaaS solutions available. With SaaS model, you will be billed based on the number of orders. Looks like this will eliminate all upfront costs that you might incur with purchasing a custom standalone food ordering script. It might be true, but on the long run you will save a lot in monthly recurrence subscription, if you make a one-time purchase of a Custom Food Ordering Script.

Not only that, when you go for the standalone solutions, you could customize it to the core. But with a SaaS based solution, you have limitations with the level of customizations you make. With a standalone software script like the one we are offering, you could easily tailor the script to your needs. Maybe you would like to add a new payment gateway, add some local restaurants, find restaurants based on location, filter cuisines by menu, options for review and much more. The customizations you could make are endless.

SaaS has limited functionality as those are developed based on popular use cases. Custom scripts are perfectly tailored to meet your requirements. We help you to explore every possible revenue channels. That is a great means to maximize your business profits, right?

And here is an interesting business idea we promised to share. Food industry is growing and with everything going online, there are lots of potentials to make money. For instance, you could just pump in a website and add our custom script and voila, you have a new business up and running in no time. This could be a rewarding business model if you are able to target the right audience. We have good number of case studies to prove the point.